Palo Alto Software
http://www.paloalto.com@bplans
488 East 11th Avenue
Suite 220
Eugene , OR 97401
800-229-7526
Contact:
Sabrina Parsonsmarketing@paloalto.com
800-229-7526
Palo Alto Software was founded in Palo Alto, California, in 1983 as Infoplan, a sole proprietorship. In 1988 it was incorporated in California as Palo Alto Software. The company relocated to Oregon in 1992.
During the 1980s, the company focused mainly on consulting and market research, with clients including Apple Computer, IBM, Hewlett-Packard, Lotus Development Corporation, Ashton-Tate and others. Its forecasts of the personal computer market in Mexico became the standard source in that market until Select S.A. was established in 1988. Founder Tim Berry developed annual business plans for Apple Latin America from 1984 through 1987, during which time sales quadrupled, and for Apple Japan from 1991 to 1993 as sales increased tenfold.
Business Plan Pro, our flagship product, evolved from extensive consulting in business planning for large and small companies. In 1984, Infoplan published a business plan template, which accompanied a book published by Oasis Press, and in 1988, the original version of the software was published as the Business Plan Toolkit.
In 2007, Tim Berry changed his role to focus on blogging and educational activities, handing responsibility for daily responsibilities to a new management team headed by his daughter Sabrina Parsons.
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Oregon Started Company:
No
During the 1980s, the company focused mainly on consulting and market research, with clients including Apple Computer, IBM, Hewlett-Packard, Lotus Development Corporation, Ashton-Tate and others. Its forecasts of the personal computer market in Mexico became the standard source in that market until Select S.A. was established in 1988. Founder Tim Berry developed annual business plans for Apple Latin America from 1984 through 1987, during which time sales quadrupled, and for Apple Japan from 1991 to 1993 as sales increased tenfold.
Business Plan Pro, our flagship product, evolved from extensive consulting in business planning for large and small companies. In 1984, Infoplan published a business plan template, which accompanied a book published by Oasis Press, and in 1988, the original version of the software was published as the Business Plan Toolkit.
In 2007, Tim Berry changed his role to focus on blogging and educational activities, handing responsibility for daily responsibilities to a new management team headed by his daughter Sabrina Parsons.
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Number of Oregon Employees: 11-25
Ownership: Private
Technology Focus: Software
Business Plan Pro
For nearly a decade, it has been the business world's most popular business plan software (according to NPD Intelect, formerly PC Data), outselling all of its competitors combined, and it is regularly on Amazon.com's top 10 list of best-selling business software. Business Plan Pro is available for sale on our website and in Staples, Office Depot, and many other retail locations.
Sales abd Marketing Pro
It builds on our popular Marketing Plan Pro (the #1 selling marketing planning software) by giving users the tools they need to find more customers and grow their businesses. Sales and Marketing Pro puts extra emphasis on social media and online marketing, and gives more attention to the sales side of running a small business than other products.
Email Center Pro
launched in early 2008, is our first Web-based "software as a service" (SaaS) application. It makes it easy for small organizations to manage shared email accounts like info@yourcompany.
Founder: Tim Berry
CEO: Sabrina Parsons
Executive Team Members: Tim Berry, President
Trevor Betenson, CFO
Josh Cochrane, VP Product Development
Noah Parsons, COO
Alan Gleeson, GM, UK and Ireland








